Course Correction

Hello to you, my maybe new or returning reader! It’s a good day, the sun is shining, well at least in the non-literal way. Today I have some exciting but also shocking news for you! I am going to stop writing about technology and business. Boom. Mic Drop.

Instead, I will be writing about entrepreneurship and my experiences as an entrepreneur. Whoa! Hold up, you might be thinking, why this sudden change of subject. Well, you have come to the right spot for the answer. I’m going to walk you through my recent epiphany, and what led me to change my course, or pivot if you want.

The Founders Cabin Podcast

About two weeks ago the Founders Cabin Podcast was launched, where my co-founder and friend Bastian and I talk about entrepreneurship. Before the launch we had worked for around a month ahead, planning and setting up the podcast. Simultaneously I was working long hours to write my own content for my blog, whilst also working as a coach for students wanting to pursue their own entrepreneurial ventures at a place called Insj. Check them out, their awesome!

The whole time working with these three places I had a feeling come and go, and that feeling was passion. Whenever I talked to a student wanting to start her own idea, or talked with Bastian about the same topic, I was engaged, I was genuinely interested, and time flew by. I was working overtime, not because I had to, but because I thought it was fun.

Then the next day, I worked on my own blog. Time stood still, I was working, I was not having fun. I was creating a job for myself I didn’t enjoy. I think at first, I didn’t want to admit it to myself. Here I was taking a leap of faith on a blog subject I thought I had a passion for, technology and business. But the subject I actually did have passion for was entrepreneurship itself. The process of starting a blog, how to do it, and how to go about it. That was my passion.

This shouldn’t have come as a surprise to me. I remember when planning my blog subject, I had the option between entrepreneurship and technology, I knew I liked them both, and I saw myself writing about both. I chose technology, wrongfully, in hindsight.

I thought that Entrepreneurship was too vague, I knew too little about it, and the number one reason I ended up not choosing entrepreneurship was because I thought I would get that ‘covered’ already by the podcast. Which is true, by the way. But choosing to write about something else additionally to your actual passion, again in hindsight was not the smartest move. By doing the podcast, trying the entrepreneurship subject, I found my passion. And my personal blog could not compete.

The Pivot

So where does that lead me. To failure? In someone’s eyes, sure. In mine, to learning. I had an internal struggle I could not explain, or understand, I did not know if I had chosen the right blog subject. I know now, that that feeling I had was a lack of passion. I know that because I found my actual passion, entrepreneurship. So, what should I do now? Giving up is certainly something many people would consider, any rational person would. But it’s far from the only option. What I have decided to do is to pivot. And to pivot is to alter your course. Change your idea or business into something new, something that works.

For me, this means abandoning the technology and business sphere as a blog subject and write about my experience as an entrepreneur instead. In addition, I don’t want to simply write objectively about terms and definitions of entrepreneurship. This was part of the writing I didn’t enjoy. I want to write about my personal experience, my interpretation and my point of view. I already have two years and counting with entrepreneurship, that should be enough for the start.

Passion, The True Key to Entrepreneurship?

We talked about this in our podcast, the role that passion plays in starting a company, and I think I brushed to lightly over it. We talked about how every successful entrepreneur cites passion as the reason they succeeded, and I underestimated the importance of it, because I had not experienced it fully. I have now, and I agree. Without passion, and you will know when you have it, you will not be able to become successful. You will quit. Because entrepreneurship is hard, it’s very hard. But with passion it’s also fun, and that keeps you going despite the hurdles. To quote Bastian in one of our late-night podcast sessions; “You will have a strange feeling of intrinsic motivation”. I have that strange feeling now, and it is powerful.

I hope you as my reader find this interesting and will continues finding my more personal and entrepreneurially oriented blog posts interesting too. I think my writing will be split between writing about our podcast, around the topics we discuss occasionally, my experience with Streets of Oslo, and my role coaching students in pursuing an idea. I will also write about general topics of entrepreneurship, but you can bet you’re a... off that it will be from a personal point of view and come from passion. I’m done chasing things I have no passion for.

Well, I can tell you that I feel a whole lot better and confident in this new course. I hope you are intrigued enough to stick around for the change.

Now, off to write my first official entrepreneurship blog post. On pivoting. That’s seems fitting. Check it out here.

Until next time dear reader!

Writer, vlogger, startup coach and full time entrepreneur. Join my journey here on to learn how to become an entrepreneur. Let’s chat on Twitter about entrepreneurship.